Discover more from Building Shepherd

Books build better people. I share all the nitty gritty details as I build a new book discovery platform called Shepherd.com (updates every two weeks).

Shepherd's two-pronged strategy to help authors.

This is where we are going and why...

Ben Fox

Sep 18, 2023

Shepherd’s mission has a Yin and a Yang. The Yin is readers, and everything we do is designed to help them find amazing books in new and unique ways. I mention that in case someone thinks our focus is only on authors.

What is my strategy for helping authors?

Here is an 8-minute video on how I plan to help authors through Shepherd.

Short summary if you can't watch the video:

Create and launch formats to help authors get their book in front of the most likely readers (and do so in a way that delights readers).
Create a platform for authors and book lovers to share book recommendations and build a fan base around those recommendations. Not only is that great for readers, but it will create thousands of book recommendation channels that can help highlight amazing books and authors.

I will write more about this as I get past the big best books of 2023" launch on October 1st and November 1st (going to be a busy couple of months).

What do you think of this focus? Did it spark any thoughts or concerns?

If so, let me know :)